Baltimore Index
The Charm City Coin
Coin Spotlight

Got news? Put it on The Coin.

Opening a spot, launching something new or throwing an event? We design it like one of our headlines and put it on our main feed with you.

Apply now See the packages

Takes 2 minutes. Starts at $250.

The packages

Every Spotlight is labeled as a paid partnership, so readers always know.

Spotlight

$250

For news you want Baltimore to see.

  • A carousel designed like our headline cards, posted with you as a collab on our main feed
  • Its own Story, with a link to your site
  • Saved to the Spotlights highlight on our profile, so the link stays up
  • A line about you in Loose Change, in Thursday's newsletter
  • A card on this page that links to you
  • Shared on Threads too
  • The files, so you can post them on your accounts
  • Your numbers, one week after it goes live
Apply for Spotlight

Spotlight Plus

$500

For spots worth seeing in person.

  • Everything in Spotlight
  • Q comes to your spot and shoots a Reel
  • The Reel goes on our main feed, posted with you as a collab
  • For storefronts, offices, studios and workspaces

Only 2 a week, so book early.

Apply for Spotlight Plus

Want to be in front of readers every week? Sponsor The Coin.

How it works

  1. Apply

    Two minutes. Tell us about your business and your news.

  2. Pay and book

    If it's a fit, you pay and book a quick call with Q.

  3. Plan and approve

    We go over your story and set your date. You send photos and approve the draft.

  4. Go live

    It posts on your date. You get your numbers a week later.

Apply

A few quick questions so we know it's a fit. If it is, you'll pay on the next screen and book a quick call with Q.

Which package?
Does your business have a website?
Does your business have an Instagram?

We post with you as a collab, so it needs to be a public account.

Where do you work?

Questions

Is this the same as a feature?

No. Features are free and picked on the story. Nobody can buy one. A Spotlight is a paid, labeled spot on our feed. Buying one doesn't get you a feature, and not buying one doesn't keep you out.

Who's it for?

Businesses in the Baltimore area with a website and a public Instagram. Spotlight Plus is for businesses with a place we can visit: a storefront, office, studio, workspace or truck.

What do I send?

6 to 8 good photos, your logo, three things people should know, and the link you want us to use.

When does it go live?

We set your date on the call. Send your photos at least 5 days before so there's time for the draft. For Spotlight Plus, we set your shoot on the same call.

Can I make changes?

Yes, one round. You approve the final draft before anything posts.

What if it's not a fit?

If we can't run your Spotlight for any reason, you get a full refund.

Want to be there every week?

Sponsors show up on the ticker and in every issue of the newsletter.

Sponsor The Coin